Join us on Tuesday, February 23, 2021
How to Harness the Magnetic Power of Stories to Attract Abundant Leads, Keep Them Tuned In, and Inspire Them to Act
Discover how to describe what you do with greater confidence and authority. Transform prospecting and marketing journey from a confusing, resource-draining maze into something that’s simple, fun, and productive. Coaches who have been through this training say it not only makes them more confident and effective at marketing their practice, but it also makes them better coaches.
Coaches are comfortable and confident when serving their clients. But it’s a different story for many coaches when they try to attract, engage, and inspire prospects to hire them.
This presentation is for you if:
- You’re frustrated with all those can’t-miss marketing tactics that misfire and leave you stuck.
You seek simplicity and clarity to grow your practice more easily – rather than stumble blindly through the marketing maze.
- You want to improve the odds of marketing success.
Stories are your ace in the hole. When you deliver powerful stories, great things happen. You attract more prospects. You put prospects on the edge of their seats. They’re curious and engaged. Prospects like and trust you more. They’re less skeptical and more eager to hire you. Participants in this session will discover a simple framework to engage prospects with greater clarity and confidence. This framework can be applied to all forms of messaging – websites, presentations, social profiles and posts, sales consultations, etc.
Tom Ruwitch is a marketing coach and consultant who will draw on more than 25 years of experience to reveal:
- The science behind storytelling, including the story-triggered chemical reaction that acts like a love potion to attract prospects.
Examples of great story-powered marketing.
- A framework for you to apply to your business so you can craft and deliver powerful stories with confidence and ease.
Meet Tom Ruwitch
Tom Ruwitch helps coaches, consultants, and other thought leaders power-up their stories so prospects will tune in, stay tuned, and act.
He is the CEO of Story Power Marketing, the agency he founded in January 2020.
Before establishing Story Power, Tom was the CEO of MarketVolt, the email marketing software and services firm he founded in 2001.
Under Tom’s leadership, MarketVolt evolved into a full-service marketing agency -- offering strategic guidance, branding, and do-it-for-you services including website development, email campaigns, social media, and campaigns in other online and offline channels.
In January 2020, MarketVolt sold its software business to Benchmark Email, and Tom spun out the strategic consulting and services business to form Story Power.
Tom is an experienced direct response marketer, communications strategist, copywriter and web developer. He is especially adept at helping businesses discover their core stories and coordinate their online and offline marketing efforts. He has experience designing and executing marketing campaigns for small business startups and publicly traded companies.
Tom is a speaker and consultant who appears regularly as a featured presenter at business expos and other events. He writes a monthly marketing column for St. Louis Small Business Monthly.